Bridging the Gap Between Corporate Programs and Real Stellantis Dealership Success!

ACT delivers hands-on coaching, training, and consulting designed specifically for Chrysler/Jeep/Dodge/Ram dealers. We don’t sell training; we deliver transformation grounded in real world results and measureable return on investment!

Bridging The Gap Between Stellantis Fixed Ops Programs And Real Dealership Success!

ACT offers key metric monitoring and in-dealership coaching/training uniquely designed for CJDR dealers. Our training delivers transformation grounded in real world results and measurable Return On Investment.

About Us

Our Mission

Our mission is simple, turn corporate programs into measurable dealership success. Through personalized consulting, data analysis, and in-store coaching, ACT enhances CDJR dealership profitability, customer satisfaction, and operational efficiency.

Who We Are

Founded by former Stellantis managers, ACT was built on a simple belief: Dealers and their teams deserve more than generic advice — they deserve guidance rooted in real corporate experience.

With over 75 years inside Stellantis, we understand the unique challenges dealerships face, from navigating complex incentive programs to improving profitability.

What We Do

We help our clients:

  • Maximize Stellantis programs and incentives
  • Improve operational performance
  • Focus on key metrics
  • Analyze financial trends


Too often, we find that dealers don’t know what they don’t know. Those blind spots can cost thousands of dollars in missed opportunities. That is where we excel, monitoring and coaching on metrics that make or cost the dealership money.

Our Services

Stellantis New Dealer Fixed Ops Launch Training

We have identified over 100 critical Stellantis Fixed Ops subjects and have developed a cadence for rolling these topics out to a new dealer to ensure success. 

Stellantis New Manager/New Employee Training

We work with Dealer Principals, General Managers, Department Managers, and your team to enhance knowledge of Stellantis Fixed Ops systems, policies, procedures and incentives to drive higher levels of performance. 

Dealer Overwatch/Incentive Program Maximization

We monitor and provide reporting of key metrics that make or cost the dealership money because, too often, dealers forfeit money as corporate programs and incentives are complex.  Overwatch drives team awareness and incremental profitability. 

CSI Improvement Coaching

We partner with your team to share best practices, monitor customer feedback, and develop processes that have proven to enhance the customer experience.

Our Team

Meet our Expert Team

act

Jim Genter

Co-Founder & Senior Partner

Jim brings over 42 years of Stellantis/Chrysler experience, having held numerous roles across Mopar Parts, Corporate Warranty, Customer Relations, and Vehicle Sales Operations. His expertise lies in helping dealerships resolve challenges, focus on opportunities, and drive profitability while maintaining strong manufacturer relationships.

our team

Karen McWilliams

Co-Founder & Senior Partner

With 35 years of Stellantis/Chrysler experience, Karen blends Stellantis know-how with her passion for structured, results-driven learning. She’s known for her exceptional follow-up and genuine passion for helping dealers succeed, ensuring that no opportunity is overlooked and every strategy is fully executed.

Why Choose Us

Hear From Our Clients

ACT provides key metrics throughout the month to ensure we maximize all incentive and rewards programs as well as meet our training requirements. With their extensive Stellantis knowledge, they are able to help us with any question or problem we may have. They make sure we are informed of any new or updated programs. ACT Help has been an amazing resource for us! We would strongly recommend them!

Shirley Quinn

Laurel Auto Group

Jim and Karen from ACT have been a tremendous asset to our dealership. Their background as former Stellantis district managers gives them rare insight into warranty processes, accounting challenges, and parts-delay issues. They’re responsive, knowledgeable, and always ready with practical solutions. We truly appreciate their support and would highly recommend their services.

Adam Dorsey

Humes CJDR

Working with Jim and Karen several years has been transformative. Their personalized coaching approach and practical strategies empowered me to overcome challenges and achieve goals. I recommend them to anyone looking to unlock their potential.

Rachel Richardson

Beaver County CJDR

Automotive Coaching & Training with Karen McWilliams and Jim Genter is outstanding! They are professional, friendly, and incredibly knowledgeable about Stellantis dealership programs. Their guidance is always helpful and easy to understand. 

Eric Depoy

Crown CDJR

Act Help, Jim and Karen are essential to any new owner. They saved and/or made me over $150,000 on my first store!!! They teach and show all new dealers the ins and outs of Stellantis programs. I rely on their vast knowledge to this day; they still save me money!!!!

Rich Fagley President

RC Chrysler Dodge Jeep Ram

Let’s Get Your Stellantis Dealership Performing at its Peak. Interested in seeing what ACT can do for your dealership?
We would love to connect.







    At ACT LLC, we specialize in automotive coaching and training exclusively for Stellantis dealerships.

    © 2025 ACT LLC. All rights reserved.